1. What is the product being sold?
A:Basketball shoe
A:Basketball shoe
2. What is the brand name?
A: Jordan XXI
A: Jordan XXI
3. Does it have a logo? If so, describe it.
A:Michael Jordan Catch a basketball and open leg .Right hand point to the sky.
A:Michael Jordan Catch a basketball and open leg .Right hand point to the sky.
4. List the main function of the item – what is it used for?
A: Protect your foot during you play basketball.And speed up,make you jump higher.
A: Protect your foot during you play basketball.And speed up,make you jump higher.
5. Who is the target audience for this product?
A: Somebody who play basketball,paly at Guard,and the fans of Jordan.
A: Somebody who play basketball,paly at Guard,and the fans of Jordan.
6. Here is a list of techniques the commercial might use to sell its product. List the ones you notice and describe them.
A: ① Video;
② Music;
③ Sound effect;
④ Jordan's stories
A: ① Video;
② Music;
③ Sound effect;
④ Jordan's stories
Cool ad! This makes me remember watching Michael Jordan when he played for the Chicago Bulls. Have you watched him play?
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